Ten new beach chalets are to be built in Whitby at a cost of £94,000.
They will be built above the Beach Management Centre on the West Cliff, after Scarborough Council’s cabinet signed off on the project.
On Wednesday, cabinet approved the hiring of Wilf Noble as the contractor for the project.
At the meeting the leader of the council, Cllr Tom Fox, told the members that there were “36 families currently on the chalet waiting list for Whitby”.
Painted in cheerful primary colour council officials believe the latest huts – although dearer to rent – will be snapped up on completion next spring.
Cllr David Chance said: “People want comfort; aspirations are changing; people want value for money, they want a little bit of quality.
“These are what I’d call luxury chalets. They are much bigger than the existing chalets and will have cooking facilities, power and water.”
He added: “There’s nothing wrong with the existing chalets – maybe they are a little tired but they are much loved.
“They have been family institutions for generations – a lot of the same families that were there when I first started working down there 50 years ago on my first summer job.
“They are very popular and there’s a vociferous lobby down there if you try to change anything.”
The cabinet was told that £10,000 had been set aside for contingencies during the construction of the chalets.
Only last week, the Whitby Gazette reported how a number of users of West Cliff’s existing beach huts had dismissed plans for the new chalets as a “waste of money”.
Whitby resident Yvonne Webster has hired a hut on the West Cliff every summer for the last 27 years.
She said: “The council would be better off spending this money on looking after the existing chalets instead of wasting it on these new luxury huts.
“I’ve paid around £570 for my chalet this summer and the condition of many of them is a disgrace. They are not maintained properly.”
Another user of the existing beach huts, Margaret Kelly, said that she wouldn’t be interested in the new facilities as she would expect them to be overly expensive.
“We pay a lot of money as it is and these huts already provide everything that we need,” she added.